She had always loved the home design and renovation industry. From Travel to Home RenovationĪfter the Covid-19 pandemic hit the travel industry hard, Martin was forced to look at other career paths. Laura Martin is the new director of franchise development for N-Hance. “This was right up my alley since I had experience in the travel and sales industry.” In 2008, she was hired with the Cruise Planners/American Express franchise to help onboard new franchisees. When her son turned a year old, Martin started missing the business world, so she began researching new opportunities. Martin got her start in franchising after leaving a 17-year career in management to raise her family. She brings nearly 15 years of experience to the role, recently serving as a business development manager at Cruise Planners/American Express Travel Franchise. “I am looking forward to doing what I love! I enjoy speaking to professionals from all over the country and building relationships that will help them achieve their goal of becoming successful entrepreneurs,” Martin said. She will help grow the wood refinishing brand and assist franchise owners.

Martin Brings Nearly 15 Years of Experience to the RoleīELFOR Franchise Group, an umbrella franchisor of residential and commercial services brands, named Laura Martin director of franchise development of N-Hance.

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